Get to know the market before selling DC homes. Review market trends particular to your neighborhood and competing neghborhoods. Today's buyers skip around, they don't usually target one neighborhood. They're looking for a combination of amenities and location that serves their needs. Learning about what's selling where, why, and for how much. This will help you put your own property in perspective when it's time to list.
The days of automatically deferring to the friendly agent who lives on the block are over. Your home is in one neighborhood, your buyers will come from many. You need an online marketing expert with vast neighborhood knowledge throughout the District to highlight your home's unique value.
Your home is probably great the way it is. But how does it stack up against top-selling homes on the market? You want the highest return on your investment. Your agent should be expert in advising you on what your home needs to compete with the best.
You and your agent will want to sit down and create a plan to get your home sale-ready, create a timetable, decide on things like staging, pricing and marketing.
It's time to get your home in sale-ready shape! Start by de-cluttering. Do a clean sweep of the home and out-buildings to rid yourself of the old, the damaged, the "what was I thinking?" items. Donate to charity, have a garage sale, whatever it takes.
Next, put your updating or renovation plan into action. Paint, repair, add, tweak. Your agent will want to have input on these items so make sure you put decisions in her capable hands. Remember, your home is for sale. It's being packaged as a product to buyers in your target demographic.
Once your home has been updated, have it professionally staged to highlight attributes and downplay drawbacks. Staged homes sell faster and at a higher price.
You may have come in over or under budget on your home's makeover, and while it was being readied for market the market itself has changed. Go over the competition and the numbers with your agent and agree on a list price.
It's time for lights, camera & action! Photographs and videos are as important as the home price. Poor photos contribute to higher Days On Market and a lower net profit for you. Make sure you're working with an agent who understands the most current trends in real estate marketing.
Your home will be listed on the MRIS, advertised online and with property signs (if allowable). Your agent should create a webpage for your listing, schedule an open house and start generating buzz! Some of these steps may occur before the property is actually listed. Ask us how this can benefit you.
BUY SMART. SELL SMART. HIRE SMART AGENTS.